Foodservices & Hygiene Product Distribution

Leveraging on our vast local and international network for the wet towel business, we are uniquely positioned to optimise our existing delivery and inventory systems by forming strategic business alliances. We believe that we offer a mutually rewarding proposition – access and acumen – to prospective principals who stand to gain from our established business framework.

Freshening now serves an impressive portfolio of over 5,000 foodservice users and hospitality service providers across a broad range of categories in Singapore, Malaysia, Indonesia and the surrounding countries. These include restaurants both large and small, hotels, cafes, airports and hospitals.

Established global brands such as Kimberley-Clark and Japan Oji Paper are among our principals.